Client searches for winter hair issues like shedding, colour fade, and frizz typically surge from September through January. Stylist Marie Nieuwoudt highlights that icy winds, dry indoor heating, and festive styling amplify these common problems.
Seasonal hair shedding, often peaking in autumn and winter, is linked to daylight and hormone shifts increasing resting hairs. Clients notice more hair fall during this period. Advise gentle washing, detangling with conditioner-rich wet brushes, and a diet high in keratin-building proteins to support growth.
Colour preservation is another major concern. Clients seek advice on maintaining vibrancy and choosing low-maintenance shades. Using heated tools at lower temperatures, such as those with CLOUD NINE's Variable Temperature Control and Revive Mode, can help prolong colour longevity. Recommending colour-safe shampoos is also key.
Menopause-related hair changes, including texture alteration and dryness, are exacerbated by winter's harsh conditions. Searches for 'menopause hair' and 'menopause hair loss' increase in late autumn and winter. Clients may benefit from dietary supplements like iron, collagen, and vitamins. Educating them on appropriate styling temperatures, using tools like the CLOUD NINE Temperature Calculator, is vital for delicate hair.
Frizz and unruly curls become prominent searches from September to January. Woolly hats and dry air contribute to these issues. Suggesting silk-lined hats and advising clients to wash and style hair in the evening can prevent damage from icy air.
Men's haircare searches also rise in winter, focusing on thinning, scalp irritation, and grease. Scalp massages with hair oil can combat dryness and stimulate blood flow. Lightweight hydration and clarifying shampoos help manage oiliness caused by frequent hat-wearing.
