The L'Oréal Colour Trophy is returning to its regional roots for its 70th anniversary, with semi-finalists announced across the UK and Ireland. Eight cities will host live competitions in April: Belfast (13th), Glasgow (15th), Leeds (20th), Manchester (21st), Bristol (22nd), St Albans (27th), Brighton (28th), and London (29th). This marks the first time the competition has held regional heats since 2019.
This centenary celebration of live hairdressing talent offers a platform for both established colourists and emerging talent, with the STAR Award specifically recognising rising stars. Judges like Charlotte Mensah are seeking innovative and forward-thinking colour work. The return to physical, regional events provides valuable exposure and learning opportunities for participants and attendees alike.
The structure of the competition, with live judging and educational showcases, highlights the enduring appeal of hands-on skill demonstration. It also presents a chance for salons to gain significant visibility and network with industry leaders. The regional focus ensures broader participation and celebrates talent from diverse geographical areas, rather than concentrating on a single national event.
