Gigi Hadid recently debuted a deep, dark brunette shade named 'Espresso Martini Brunette', featuring cool undertones and blended ribbons of black. This multidimensional colour offers a rich, glossy appearance and is highly customisable, with potential to incorporate blonde highlights for a 90s aesthetic. The shade is particularly noted for enhancing green or blue eyes.
This shift towards darker, cooler brunettes presents an opportunity for salons to encourage clients to embrace change at the start of the year. 'Espresso Martini Brunette' is presented as a versatile trend, adaptable to individual preferences and eye colours.
The celebrity's choice of a midi bob, falling between jawline and shoulder length, also offers a fashionable yet accessible style. This cut is described as effective for elongating round face shapes and accentuating features like the eyes. For clients hesitant about significant length reduction, the midi bob provides a way to experiment with shorter hair without extreme commitment.
Styling recommendations include using a round brush for outward-flipping ends, texture spray for volume, and a light-hold gel for movement. The midi bob is positioned as a timeless, chic cut that requires minimal styling effort.
